The return of Oasis generates unprecedented excitement, but it also brings notable complications regarding ticket sales. As brothers Liam and Noel Gallagher announce a summer tour for 2025 after fifteen years of separation, fans are facing major challenges related to ticketing platforms, notably Ticketmaster.
The ticket sale was chaotic. On August 31, during the launch of sales, Ticketmaster experienced extreme saturation and technical malfunctions that frustrated buyers. Organizers warned about the imminent cancellation of tickets purchased through unauthorized sites, which could affect up to 4% of the total sold — meaning several thousand seats on the secondary market. A spokesperson clarified: “Agencies like Ticketmaster and See Tickets will begin canceling these reservations in the coming weeks.” These tickets will then be officially put back on sale.
Dynamic Pricing: A Controversial Practice
One of the major concerns surrounding this situation is the dynamic pricing practiced by Ticketmaster. This method adjusts ticket prices in real-time according to demand – a system criticized for causing some prices to soar between £150 and over £350 (approximately €175 to €410). This controversial strategy provokes anger among fans who feel trapped by increased time pressure to quickly purchase their tickets before a potential price hike.
In response to the numerous complaints received regarding these perceived abusive business practices, the UK Competition Authority (CMA) has opened an investigation into Ticketmaster. The CMA will examine whether consumers have received all necessary information regarding these sudden increases as well as potential compliance with consumer protection legislation.
Ongoing Issues with Ticketmaster
This is not the first time Ticketmaster has come under fire; a similar fiasco occurred during other major event launches such as Taylor Swift’s in 2022, where users also denounced its complex system leading to a general blockage. Recently, there was even a massive breach affecting around 560 million users at Ticketmaster.
Despite this or perhaps due to this growing interest in Oasis—who will continue their tour in the UK before extending it to the United States, even Canada or Australia—the company continues its dominance in the global market with nearly 500 million tickets sold each year.
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This situation highlights not only the frenzied anticipation surrounding Oasis’ long-awaited return but also raises questions about the business methods employed in this highly competitive sector of the music entertainment industry.
